Bessy, Manager, Yes I Do Diamonds, Hong Kong
Staying Focused: How GemCam Helps Jewelers Like Yes I Do Diamonds Balance Business and Growth

The Challenge
For Yes I Do Diamonds in Hong Kong, efficiency is everything. As a busy jewelry retailer, managing product photography and editing often took too much time on the back end, pulling focus away from what mattered most—serving customers.
“Production takes so much time, and it’s not my expertise,” explained Bessy. “We needed a way to reduce editing and focus more on customers and their needs.”
GemCam’s Role
At the Hong Kong International Jewellery Show, Bessy discovered GemCam and was immediately impressed by its potential.
“I’m really amazed by what GemCam can do. I think it will help our everyday business to save a lot of time on the production back end and let us focus on the front end to deal with customers and address their needs.”
GemCam’s seamless integration stood out as a game changer.
“The integration to social media as well as our website is fantastic. With the AI feature, we’re expecting it to save us a great one tenth of the time.”
For Bessy, the standout benefit was simple: no more tedious editing.
“It will save us a lot of time on editing and retouching, which is not my experience.”
When asked to describe GemCam in one word, Bessy summed it up as:
“Robotic.”
The Results
With GemCam, Yes I Do Diamonds is transforming its workflow:
- Time Savings: Significant reduction in editing and retouching.
- Integration: Smooth publishing to social media and website platforms.
- AI-Powered Efficiency: Automation that accelerates content production.
- Customer Focus: More time to build relationships and meet client needs.
With GemCam, Yes I Do Diamonds is achieving exactly that - working smarter, saving time, and keeping the focus where it matters most: on customers.
Key Highlights

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