The Challenge

For GN Diamonds, presenting the true brilliance and fire of their diamonds is essential. Standard smartphone cameras often fail to capture the light performance and intricate details that define a diamond’s quality. When every facet matters, traditional photography can flatten the sparkle and lose the emotion of the piece.

Rosalie wanted a way to highlight what GN Diamonds does best—light performance and precision—through images and videos that truly reflect the beauty of their stones.

“We’re very proud of the light performance, and to really be able to see in great detail how much this shines and sparkles is amazing.”

GemSparkle’s Role

At the RJO Show in Schaumburg, Rosalie experienced the power of GemSparkle firsthand during a live tutorial session. Using a 2.50-carat round brilliant-cut diamond—GIA certified, triple excellent, H color, and SI2 clarity—she saw how easily GemSparkle’s 5× macro lens and LED lighting system captured every fire and reflection.

“I was playing around with it myself and decided to stop by the booth to make sure I was using it properly—and this is absolutely magnificent.”

GemSparkle’s multiple lighting modes, including the signature sparkling light effect, revealed the full brilliance of the diamond in ways no standard phone camera could replicate.

“It looks so much better than me just taking a picture with my iPhone.”

The Results

With GemSparkle, GN Diamonds can now:

• Capture True Brilliance – Highlight the diamond’s fire, clarity, and light return with realistic precision.
  
  
• Showcase Quality Up Close – Use 5× magnification to reveal fine inclusions and craftsmanship details.
  
  
• Streamline Presentation – Produce professional-level photos and videos instantly from a phone.
  
  
• Elevate Marketing – Create visuals that match the standard of their world-class diamonds.
  
  

For Rosalie and the team at GN Diamonds, GemSparkle isn’t just a lighting tool—it’s a new way to communicate diamond excellence visually, helping clients appreciate every nuance of cut, clarity, and light.

Key Highlights