From Studio Setups to Pocket-Sized Power: How Weiss Jewelry LA’s Co-Owner Transformed Product Photography with GemLightbox

The Challenge

As a former newspaper photographer, Sarah, co-owner of Weiss Jewelry LA, knows what it takes to capture the perfect shot. But when it came to photographing jewelry, even her professional experience came with challenges.

“I had big cameras, huge soft box setups. My setup was as big as a table just to try to photograph jewelry,” she said. “In fact, I had a bar with a camera, I would have to get up on a ladder. And I had had it. I didn’t have room for that. I didn’t have time for that. I’d be photo stacking — all the nonsense.”

The traditional process was overwhelming — requiring time, space, and post-production work that wasn’t sustainable for a fast-paced retail environment. When clients requested product images or videos, it meant a whole photoshoot, retouching, and often, delays.

That all changed when Sarah discovered GemLightbox.

GemLightbox’s Role

“I came across GemLightbox and everything changed.”

Since adopting GemLightbox a few years ago, Sarah has used multiple products in the lineup — and the impact has been transformational.

“I just — I love it,” she said. “I love your products. I love the ease of use. And now with the photo stacking, I’m really excited.”

With a compact setup, built-in lighting, and AI-enhanced photography, Sarah can now create professional-grade content right in the store — without ladders, lighting rigs, or editing software.

“It helps me a lot, especially if my clients express interest in a product,” she shared. “I can quickly throw that in the Gem Lightbox, do a professional video, and send it to them by text. Whereas before, I had to order a photography for it. It was a whole process — Photoshop, all that stuff.”

Now, she can capture multiple angles, eliminate background distractions, and share content instantly — all in one smooth workflow.

“Because the AI is so good in the photo box, it’s just fast. It’s cool. I can get things from different angles — whereas before it was a headache.”

Even adding new inventory has become seamless.

“It condensed my time. And you know, when I make new pieces and I put them in my inventory — easy. I can get them from every angle. It’s wonderful. It’s fantastic. I’m thrilled.”

But her favorite feature? A small detail that makes a big difference for high-end visuals.

“My favorite feature about the machine is honestly the way that my pendants can look dangling from a chain when the upper turntable turns them,” Sarah said. “It is so smooth — and that’s something really difficult. Generally, pendants — you have to get on a backdrop and then you see the backdrop, there’s shadows. This is just so perfect. Yeah, it’s my favorite.”

The Results

GemLightbox has empowered Sarah to do what once required an entire photo studio — with just her phone and a tabletop device. It’s helped her respond faster to customer inquiries, streamline inventory updates, and present each piece in its best light.

“Invest in one of these,” she said. “Everything else is so bulky. It is.”

With over 26 years at the iconic Farmer’s Market at The Grove, Weiss Jewelry LA now blends old-world craftsmanship with modern tools — making luxury more accessible, from first glance to final purchase.

“You can find us on Instagram at Weiss Jewelry — W-E-I-S-S and ‘jewelry,’” Sarah added. “But in person, you can find us at our store that we've been in for over 26 years at the original Farmer’s Market at The Grove. We would love to see you.”

Key Highlights