Faster Time-to-Market for Gemstone Photography with GemLightbox Pro

The Challenge

For Azena Gems, speed and accuracy are critical. Working heavily with gemstones means photography must capture brilliance without distortion—no black spots, no dull reflections, no wasted time.

Before adopting GemLightbox Pro, Slava relied on traditional studio photography. That meant complex lighting setups, repeated retouching, long turnaround times, and ongoing photographer costs.

“With studio shots, retouching, and waiting, everything took a lot of time,” Slava explained. “Lighting was always the hardest part—especially with gemstones. You get dead zones, black diamonds, gray reflections.”

Beyond quality issues, the biggest challenge was time-to-market. Each delay slowed client communication and increased costs.

GemLightbox’s Role

After switching to GemLightbox Pro, Azena Gems completely changed how product photography fits into daily operations.

“This is one of the most time-saving tools we’ve bought in the entire business,” Slava said.

Instead of a full studio setup, photography now takes about a minute—even using a phone. Images are captured, enhanced through the software, and sent directly to clients without delays.

“You take the shot, adjust the description if needed, send it to the client—and it’s done.”

The controlled lighting eliminates reflection issues, while the enclosed system removes guesswork entirely.

“You put it in, close it, place your phone or camera—and it just works.”

The Results

With GemLightbox Pro, Azena Gems achieved:

• Dramatically faster photography with images ready in minutes
  
  
• Lower costs by eliminating photographer fees and long retouching cycles
  
  
• Cleaner gemstone visuals without dead zones or dull reflections
  
  
• Shorter time-to-market, improving client responsiveness
  
  

“Time is money,” Slava emphasized. “This tool saves both.”

Key Highlights